Fergiemusicraw Logo

The project

Winston Fergus, a veteran roots reggae singer, based in the UK, wanted a logo for his new website. The website was intended to help bring Winstons’ music to a new audience, however maintaining his  hard earned image was paramount.

Scope

  • Create a modern logo which fits in with Fergus’ trademark identity 

Solution

I modelled my design on a famous logo from the height of reggae-inspired British music, the ‘Funky Dread’ of Soul to Soul. I selected photos of Fergus and made a rough vector from them. I presented them to Fergus, and he picked out his most favourite. I then took the chosen design and fine-tuned it.
Funky Dread Logo Inspiration

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